Expensive Products = Better Quality? Let's Uncover the Truth!
Hiiii everyone!!! This time, I want to discuss the myth: Is it true that luxury products really do have better quality? We've all certainly been tempted by fancy packaging, sky-high prices, and claims that sound revolutionary, but does the price really speak to quality? Let's get to the facts! source: https://pin.it/63oZpj9MM "If it's expensive, it must be better. Your skin is a long-term investment." A myth that's been believed for far too long. 1. Why do we believe this myth? The psychology behind. "Expensive = Good" The belief that high price equals high quality isn't just a habit. It's a cognitive bias deeply ingrained in our brains. Researchers refer to this as the price-quality heuristic: a condition in which the brain uses price as a shortcut to assess quality, especially when we lack sufficient alternative information. A study published in the journal Psychology & Marketing (2023), involving a total of 2,842 participants, found t...
